ShelterBox Australia relies on a network of volunteer Reps & Ambassadors to raise our profile and much-needed funds. Many of our Ambassadors are Rotarians working within a club or District structure, others are members of the public that been inspired by the work of ShelterBox. All of them give their time freely to promote our cause and increase our public profile. Many hours are spent at fairs, conferences and events displaying our impressive relief tent and the contents of our iconic Shelterbox, and talking about disaster relief.
The importance of these public displays cannot be underestimated. The emphasis is not on raising funds, but raising awareness. Once people are familiar with what we do, the aid we provide and how we deliver it, funds flow naturally. A case in point was the rapidity at which the public and Rotary community responded to our Typhoon Haiyan Appeal, launched in November of last year when over $1 million was donated in just over six weeks! Many of those donors who responded would have seen ShelterBox displays at events around the country and immediately thought of ShelterBox when the people of the Philippines needed us most.
One thing leads to another ……….
Often, the amount of money collected at such events is relatively small, compared to the effort put in to erecting and manning the display but that is never a measure of the event’s success. Earlier this year, our Ambassador team in Tasmania had display at the Deloraine Craft Fair. The effect of engaging with the public and telling our story can cause ripples like a stone dropped in lake. Several months after the fair, we received a donation sponsoring a whole ShelterBox from a donor in WA who had seen the display whilst on holiday in Tasmania. This week, donations were received for another 2 boxes from the 5th grade students from The Sacred Heart Catholic Primary School in Launceston, inspired by the display at the Craft Fair…… the stone that caused the ripple!
Next Tuesday is the international day of giving, known as Giving Tuesday. It is chance for us to thank our Ambassadors and supporters and give credit where credit is due. To that effect we have created a “Thank You Album” on our Facebook page: https://www.facebook.com/shelterbox.australia
Giving Tuesday is also a chance for people to take a break from the Christmas shopping and think of others less fortunate than themselves. You can take part in Giving Tuesday by donating here: PLEASE DONATE
If you would like to give your time, join a great team and volunteer as ShelterBox Ambassador please click: Ambassador